First Hotels Partners with Loyco to Launch Integrated Loyalty Platform Designed to Strengthen Guest Relationships |

[ad_1] The new platform integrates membership, booking, and hotel operations into a unified system, connecting core technologies across the guest journey. 4.30.2026 First Hotels has launched a new loyalty platform for its First Member program, selecting Loyco as its technology partner in a move designed to strengthen direct guest relationships and modernize the chain’s digital…

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